How we make things happen

Alison is a creative communications expert with a specific focus on children and education. She has worked extensively with some of the world’s most recognised brands (PepsiCo, Unilever, Nestlé).

In 2014 Alison joined Project Everyone to create the World’s Largest Lesson which aims to build a generation of young Global Goals “champions”, taking action to make the world a better place for everyone.

Working alongside founding partner UNICEF and many others, our World’s Largest Lesson team develops creative tools for learning and engages millions of children in over 120 countries in its annually themed learning experiences.

As Campaigns & Communications Manager at Project Everyone, Celeste develops and delivers impactful campaigns to promote the SDGs to diverse audiences. Her role involves working closely with civil society organisations around the world to ensure a united effort to advance the Global Goals. Prior to joining Project Everyone, Celeste delivered a successful campaign on domestic abuse and mental health for England’s leading charity working to end domestic abuse against women and children. She holds an MA in International Development and has worked with international teams across projects in Nepal, Peru and Pakistan – with a focus on women’s empowerment.

Claudia looks after the team at PE; the people, culture and workspace. She has a down to earth and holistic approach to workplace culture and is committed to creating a diverse and inclusive place to work where people are valued and able to thrive professionally. Claudia works on recruitment, training and development, staff wellbeing, and oversees the day to day running of our hybrid workspace. She also co-runs two working groups on Justice, Equity, Diversity, and Inclusion (JEDI) and Sustainability.

In her role as Project Manager, Eddy is currently working on the Goalkeepers Campaign with the Bill and Melinda Gates Foundation. Previously at Project Everyone she supported Kate, Piers and the senior management team, including working on the Nations United broadcast in partnership with the UN, and the Forest for Change at Somerset House. Before Joining Project Everyone, Eddy was the Executive Assistant to the British High Commissioner in Uganda and before that, worked in Marketing and Fundraising in the NGO sector.

Eliot is a Producer at Project Everyone, working in the creative team. Previously, Eliot worked in film promotion, producing websites and digital campaigns for clients including Universal, Netflix and Disney. His background lies in digital production, copywriting and project management.

Emmyline is an senior producer who has been at Project Everyone since 2017. While being involved in a wide variety of projects, her main role is managing the Goalkeepers Award programme which identifies, highlights and rewards young activists from around the world on behalf of the Bill and Melinda Gates Foundation. Emmyline leads on the project management of this process working with the nomination partners, the judges and communicating closely with the winners themselves.

Esther has over 15 years’ experience in media relations and digital communication, working with prominent broadcast media and publishing brands such as Financial Times and MTV. She joined Project Everyone in April 2020, as the Director of Digital and Social Media, leading on strategic development for the Global Goals’ social and digital channels.

Gail started her career working for advertising agencies, before taking a role in marketing at the BBC where, over an 8 year period, she led the marketing of Radio 1, BBC News, Sport, CBeebies and BBC Three.

As a consultant Gail worked to relaunch non-profit brands such as Children in Need, The Camden Roundhouse and Sports Relief. In 2010 Gail was appointed CEO of the ad agency Fallon, part of the Publicis Group.

After Co-Founding Project Everyone, Gail had a spell as CEO of the Jamie Oliver Food Foundation. In 2019 she launched Project 17, a consultancy alongside her non-profit work helping the private sector orient their purpose around the Global Goals.

As the Creative and Campaign Director at Project Everyone, Hannah works in collaboration with partners and creators to produce striking content and campaigns for the Goals. Highlights include #DizzyGoals, #WhatIReallyReallyWant, Freedom For Girls, Dear World Leaders, Voices For Change and #WorldsToDoList. She has brought new and unusual suspects to understand and champion the Goals – from George the Poet and Beyoncé to Patrisse Cullors and Tarana Burke. She exec produced the original Goalkeepers for the Bill & Melinda Gates Foundation from 2017 – 2019.

As Senior Partnerships Manager, Johanna oversees all aspects of Project Everyone’s partnership with Google. This not only involves working with Google but also closely liaising with the UN and most internal teams. Prior to joining Project Everyone, she worked at Cancer Research UK managing a number of large-scale partnerships, most recently leading on all Stand Up To Cancer partnerships. Before joining the charity sector, Johanna worked agency-side in international advertising and marketing on big campaigns for clients, like Oreo, Milka, Cadbury, Philadelphia and many more, for a number of years.

Jon leads our Business Avengers campaign, bringing together some of the largest and most influential companies in the world to drive awareness and accelerate progress from the corporate sector towards the Global Goals. Jon also works with our creative team and partners to develop campaigns which influence action and behaviour change around the climate crisis.

Before joining Project Everyone, Jon was Director of Strategic Partnerships for Climate Action, where his focus was on creating public-private partnerships to accelerate the low carbon transition.

Jon is also the author of two children’s books, inspired by his time teaching English abroad.

Kate is a Co-Founder and Executive Chair of Project Everyone and guides our strategic vision and global campaigns.

Prior to Project Everyone, her clients and campaigns included The London 2012 Olympic and Paralympic Games, Product (RED); Live Earth; The Global Fund; UNHCR; the Maternal Mortality campaign, Make Poverty History and the Live 8 concerts. Her career began in politics where, from 1997 until 2005, she worked for Tony Blair at 10 Downing Street in the Prime Minister’s Private Office and played an integral role in 3 successful election victories. Kate was also a director at Freud Communications and is an Alumna of the Young Global Leaders.

Lily is the Events Director for Goalkeepers, focussing on the power of music and storytelling to convey the messages of the Global Goals.

Lily worked for two years as PE co-founder Richard Curtis’ Creative Producer before joining the PE team in 2019. In her time here she has worked predominantly as a producer on Goalkeepers with the Bill and Melinda Gates Foundation, as well as working with the World’s Largest Lesson team UNICEF, to produce the WLL Live, an online education YouTube show and producing the events at Forest For Change at the London Design Biennale.

Lucy is a Project Manager at Project Everyone, having joined the team in 2023. Specialising in event project management, her role predominantly involves working as Event Project Manager for Goalkeepers with the Bill & Melinda Gates Foundation. Here, she focuses on timelines and process management, supporting a team of producers to ensure that every detail aligns to bring this event to life. Prior to this role, Lucy honed her skills in various Executive Assistant positions, as well as in roles delivering large-scale event productions, where she discovered her love for live events and their profound ability to connect and unite people.

Noreen is the World’s Largest Lesson Programme Manager. Within this role, she builds and manages relationships with educators, NGOs, and delivery partners across the world to roll-out exciting and impactful learning programmes. Prior to this, she was an events manager supporting the international education community in Europe, Asia, and the Middle East. Originally from Burundi, Noreen is passionate about creating equal opportunities and removing barriers to education for every single child in the world, as she believes that education is the key to a better, brighter and more sustainable future.

Piers Bradford is the CEO of Project Everyone, responsible for leading the organisation day to day.

He spent 2015 setting up and delivering 'Radio Everyone' – a pop up radio station to promote the Global Goals – which had over 600 broadcast partners in 75 different countries, before stepping up as Managing Director in 2016.

Before joining Project Everyone, Piers was part of BBC Radio 1’s core management team during one of the most exciting and groundbreaking periods in its history. He led the launch of the Radio 1 visual channel on BBC iPlayer, expanding the footprint of the BBC’s key youth brand. Prior to that he was Commissioning Editor for Radio 1 and Radio 1Xtra, overseeing and commissioning all independently produced programming.

Polly works alongside Richard Curtis overseeing all of Project Everyone’s films for campaigns with our partners, including Global Citizen, the Gates Foundation and the United Nations.

Polly's background is in public policy and she has 15 years of production experience. Previously she was a producer for Oscar winning director Jonathan Demme and at Tom Hanks and Gary Goetzman's production company, Playtone.

She began her career at the European Commission in Brussels and then Indonesia helping to develop and implement EU strategy with ASEAN. She has a Master in Public Administration from the Kennedy School of Government, Harvard University.

Raabia is an Assistant Events Producer on Goalkeepers, working with the Bill & Melinda Gates Foundation to spotlight amazing changemakers and innovators making progress towards the Goals. Prior to joining Project Everyone, she worked in production for live broadcasts with a focus on News. With a background in communication, art, and design, Raabia is passionate about using creativity to drive positive change.

Ravi is the Chief Executive of Nesta, the UK's innovation Foundation. Nesta's mission is to design, test and scale solutions to society's biggest challenges, from sustainability, and health to educational inequality. Ravi also leads the Behavioural Insights Team, also known as the 'Nudge Unit.' BIT has grown from a small team in No 10 Downing Street to a 250-person global social purpose consultancy, and subsidiary of Nesta. Prior to joining Nesta, Ravi co-founded and led the Airbel Innovation Lab at the International Rescue Committee. He was responsible for designing new products and services for people affected by crises in over 40 countries. Ravi worked in the UK government from 1999 to
2013. He was an advisor and speechwriter to the Foreign Secretary, David Miliband, led the creation of Every Child Matters and the Children Act 2004, and the world's first legally binding Climate legislation. Ravi has held a number of non-executive roles, and is currently a governor of the Heath Foundation.

Richard Curtis is a Film and TV writer and director.

He is the Co-Founder of Comic Relief UK, a charity that has raised £1.5 billion for projects in the UK and internationally. In 2015, Comic Relief went to the USA – to date it’s raised over $300 million to help children around the world.

Richard was a founding member of Make Poverty History & worked both on that and Live 8. In 2015 he co-founded Project Everyone, with an aim to make the UN’s SDG’s famous & effective.

He is now a UN Advocate for the SDGs. In 2019 he co-founded Make My Money Matter.

Sabrina serves as our Director of Policy, Advocacy and Campaigns, where she holds a crucial role in establishing the policy foundation for our global creative campaigns. She simplifies complex policy matters into clear messaging and narratives that drive the direction of our campaigns. Additionally, as a passionate feminist advocate, Sabrina lends her expertise as a board member of the Global Girls Project. Prior to her tenure with Project Everyone, she served as the Director of National and Regional Advocacy at Malala Fund.

Sarah is Project Everyone’s climate campaigns manager. Since joining in 2018, she has worked with a range of partners in the climate, nature and ocean space, helping develop and deliver advocacy campaigns and creative content. Sarah produces and curates high-level events at key moments and works closely with our partner, Freuds, on Goals House. She also leads Fashion Avengers, a new collective of leading fashion forces committed to accelerate action towards the Goals.

With a background in environmental geopolitics and law, Sarah started her career working for a London-based charity that mobilises the arts and culture to take action on the climate crisis.

Sophie spent several years studying and working abroad in Spain and Cuba before returning to the UK in 2011 to work as a Strategic Communications Planner on advertising campaigns for the likes of Mars, Nestlé and Oxfam, amongst others. In 2017 Sophie joined Project Everyone to work as a Project Manager on the inaugural Goalkeepers event with Bill & Melinda Gates Foundation. Since then, Sophie has worked on several other Goalkeepers events as well as various dinners and receptions in Davos and virtual events for Cannes Lions Live.

Tanya Joseph has worked in communications all her professional life, starting life as a journalist before becoming Press Secretary to Prime Minister Tony Blair and then taking on senior roles in house and in agency.

She was the architect of the award winning This Girl Can campaign which in its first year inspired 2.8 million women in England to put on their trainers.

South African by birth, she has campaigned throughout her life for social justice worldwide. She is chair of the Cherie Blair Foundation for Women which works with women entrepreneurs in lower and middle income countries.

Prior to joining Project Everyone, Thaswina honed her skills in editorial and creative development for documentary and unscripted television, cultivated by her passion for visual storytelling. In her current role, Thaswina supports the business and climate team with event logistics, curation, and creative development during key high-level convenings throughout the year. Alongside supporting private sector partnerships through the Business Avengers initiative and creative activations within our climate campaigns. Recently serving as a producer for a bonus mini-season of the 'An Idiot's Guide to Saving the World' podcast. Thaswina is committed to creatively informing, educating, and curating unexpected connections to drive progress for the Global Goals.

Victoria is the Finance Director at Project Everyone, bringing over
15 years of finance experience in media and creative industries to the role. A CIMA-qualified Chartered Management Accountant, she began her
career at a global PR agency before moving to the world of social media, where she served as Head of Finance at a leading Gen Z social publisher, building the finance function from the ground up across UK and US operations.

At Project Everyone, Victoria oversees all aspects of the finance
function, from day to day operations and financial reporting to longer term strategic work such as FX management and financial planning.