Business Avengers
The world's biggest companies unite for the SDGs
The challenge
Big business has a big role to play
Achieving the Global Goals requires action on an extraordinary scale. With their global influence, resources and connections, businesses have the potential to accelerate progress towards a more sustainable future.
The challenge was to bring some of the world’s most influential companies together, encouraging them to use their collective power to champion the Goals, inspire their employees and drive meaningful change.
The idea
Assemble the Business Avengers
Project Everyone launched the Business Avengers at the United Nations General Assembly in September 2019, bringing together leading global companies committed to advancing the Sustainable Development Goals.
Each company became an Avenger for an individual Goal, using its operations, networks, resources and influence to raise awareness, inspire action and explore new opportunities for collaboration.
what happened
Turning collective influence into global action
The Business Avengers established a collaborative network, sharing ideas and best practices on issues ranging from diversity and inclusion to achieving Net Zero.
Members used their internal and external communications channels to amplify Global Goals campaigns, including Nations United, which reached half a million employees across the network.
Companies also collaborated directly with Project Everyone on campaigns and initiatives. Unilever supported the Youth Power Hacks, Avanti worked with World’s Largest Lesson to engage audiences in Nigeria and Salesforce brought the Global Goals to its annual Dreamforce conference.
Result
Nearly 1M
employees represented by the Business Avengers network
$500BN
combined company revenue
500K
employees viewed Nations United
700K+
people engaged in Nigeria through World's Largest Lesson
“The Business Avengers network seems to exemplify the very best of private sector collaboration and innovation in pursuit of the 2030 Agenda.”
Dawda Jobarteh
Global Head SDG Strategy Hub, UN